• According to The Pokémon Company, the retail sales for the Pokémon franchise in 2023 reached $10.8 billion, a significant increase from the previous year. This figure represents the total sales generated by the various Pokémon products, including video games, trading cards, merchandise, and other related items.

• The impressive sales numbers can be attributed to the continued popularity of the Pokémon franchise, which has maintained its appeal among both long-time fans and new players. The release of new Pokémon video games, the ongoing success of the Pokémon Trading Card Game, and the expansion of the Pokémon merchandise line have all contributed to the franchise's impressive financial performance.

• The Pokémon Company's CEO, Tsunekazu Ishihara, expressed his gratitude for the support and enthusiasm of Pokémon fans worldwide, stating that the company is committed to continuing to deliver high-quality Pokémon experiences that will delight fans for years to come. The strong sales figures suggest that the Pokémon franchise remains a dominant force in the entertainment industry, with no signs of slowing down.