described the rules as the agency's "first regulations specifically targeting the increasing problem of scam text messages sent to consumers. More robotext rules on the wayThe FCC said it's further proposing to close the "lead generator loophole" that "allows companies to use a single consumer consent to deliver robocalls and text messages from multiple—perhaps thousands—of marketers on subjects that may not be what the consumer had in mind. FCC required carriers with 100,000 or fewer customers to comply a year earlier than these small carriers were originally required to